Custom solutions

AI automation and CRM integration for trade businesses

When your stack doesn't fit a package, we build around it. Pipereply is an Australian integration partner: we connect your CRM, quoting, job management, accounting and lead providers through their APIs, automate the work that sits between them, and put AI on top where it earns its place.

The same team and platform behind Solar AI-Q and Trades AI-Q

What we build

Integration first, automation second, AI on top

The same order we follow inside Solar AI-Q and Trades AI-Q. Clean data and connected systems come first, because automation and AI are only as good as what they can see.

CRM and API integration

Event-driven API and webhook integrations between the tools you already pay for. A typical build: a proposal signed in OpenSolar creates the job in Simpro and the deposit invoice in Xero, with the CRM updated at each step. New to the idea? Read APIs and webhooks explained.

Workflow automation

The handoffs that eat office hours, automated: lead provider enquiries routed straight into the pipeline, quote follow-up sequences, job status updates texted to customers, review requests after install, and data migrated out of old systems.

Bespoke AI development

AI agents set up on your services and tone, plus a private Business Brain: an AI knowledge base wired into your CRM, so you can ask for reports, site updates and drafts by chat. Built and managed by our team.

Beyond the product suite

When a custom build makes sense

Most solar and trade businesses are best served by a package. These are the cases where we build to order instead, for trades and other service businesses alike.

An unusual stack

A legacy quoting tool, an in-house database or a lead source with its own API. We integrate it through its API rather than asking you to switch.

Multi-branch operators

Several teams, regions or brands sharing one pipeline, with event-driven architecture, audit-ready logging and per-client isolation.

A specific bottleneck

One workflow that costs hours every week, such as job handover, invoicing or reporting. We scope it, automate it and measure the time it gives back.

Our approach

How a custom integration project runs

Map the systems

On a Strategy Call we list every tool, every place data gets typed twice and every handoff that relies on someone remembering. Then we check what each system's API can actually do.

System mapAPI checksScope and quote

Design the flow

We agree which system owns which record and which events trigger what, so one entry updates everywhere and nothing overwrites anything it shouldn't.

Data ownershipEvent triggersError handling

Build and migrate

We build the integration with retries and structured logging, move your existing data across, and test with real records before anything goes live.

Retry-first buildsData migrationLive testing

Support

Automations and AI agents run 24/7. Our people support you through a dedicated Slack channel, a video and guide library and weekly group training, and we adjust the build when your tools or processes change.

AI agents 24/7Slack supportWeekly training
Proof

The product suite is the case study

Solar AI-Q and Trades AI-Q are what our custom capability looks like when it is productised: integrations, automation and AI running real Australian businesses every day, and one client, G-Solar, saw admin drop around 40-50%. Results vary by business, but your custom build stands on the same foundations. Curious why we build this way? Read SaaS vs SWaS, explained.

Read the G-Solar story · Explore Solar AI-Q

Our thinking, in public

Why we build systems, not tool stacks

The philosophy behind every build is laid out in the Solar AI-Q thesis - a podcast, a video and a slide deck on why systemised businesses are worth more. The examples are solar; the thinking applies to any service business.

Tell us what needs connecting

Bring your tool list and the job that eats the most office hours. We will tell you what can be integrated, what it would take and whether a package already covers it.

Book a Strategy Call

No pressure. No obligation. Just a straight conversation about your business.